Workshop 1: TBD
Charlaine Baartjes (South-Africa)
Charlaine Baartjes is a sustainability strategist and certified environmental scientist with over 25 years of experience in environmental management, waste prevention, and circular economy innovation. She specialises in transforming complex environmental challenges into commercially viable, system-level solutions that strengthen both resilience and profitability.
Driven by a deep commitment to systems thinking, Charlaine works at the intersection of behaviour, leadership, and operational design to embed sustainability into the core of business strategy. She earned her Doctorate in Business Leadership, developing a practical framework that enables organisations to shift from managing waste to preventing it at source, demonstrating that sustainability, when designed intelligently, consistently enhances long-term value creation. As Managing Director of EcoPartners and founder of MoleculeMatter, she combines rigorous research with hands-on industry expertise to deliver actionable insights and scalable strategies. Her work supports organisations in building future-fit operations that are adaptive, regenerative, and economically robust. Charlaine believes that preventing waste is not simply an environmental responsibility; it is a strategic advantage.
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Workshop 3: TBD
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One thing is sure: We need consumers on board for the sustainability transition to happen. But how can we bring them on the ship to a new thriving world? In this interactive workshop we focus on the power of social marketing. Next to relevant background information you will also craft a social marketing campaign yourself. Already curious how to do that? Then do not hesitate to sign in.
Workshop 4: TBD
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Workshop 5: TBD
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